I'm Rafael Nunes. I build fast, mobile-first websites for local businesses, shops, and solo professionals — then run Facebook, Instagram, and Google ads that find your ideal customers and bring them through your door.
Based in Williamsburg, Virginia — working with businesses across the US
followers on Facebook
followers on Instagram
video views in a single quarter
views on my most-watched video
One partner for your website, your ads, your video content, and your carousel posts. No agency runaround: you talk directly to the person doing the work.
A fast, mobile-first website that turns visitors into calls, bookings, and walk-ins.
Facebook, Instagram, and Google ads that put your business in front of exactly the right people.
Scroll-stopping short videos made with AI — the same craft behind 38M+ views on my own channels.
Multi-image carousel posts with written content for Instagram and Facebook — the swipe-through format people save, share, and actually read to the end.
Meet Sunset Smash Burgers — a fictional snack bar in Williamsburg, VA that I invented to show you exactly how this works. This is a complete carousel ad campaign of the kind I build for local food businesses: seven slides that take a hungry scroller from first craving to a message order. Swipe through it like a customer would.
Fictional sample campaign — the business is invented, the strategy is real
Williamsburg deserves better. This is the fix.
Swipe
You know the disappointment. We fixed all three.
Keep swiping
Double-smashed on the grill with crispy lacy edges, melted cheese, pickles, and our secret sunset sauce.
Keep swiping
Golden fries under a blanket of cheese sauce, bacon bits, and a jalapeño kick.
Keep swiping
Real ice cream, whipped thick. Vanilla, chocolate, or strawberry.
Keep swiping
$16.99
The full Sunset combo — the burger, the loaded fries, and any shake.
Tap “Send Message,” order ahead, and skip the line — ready in 15 minutes.
Send MessageFollow @sunsetsmashburgers · Williamsburg, VA
Every slide has a job. This is the structure behind the pretty pictures — and it works for any menu, service list, or offer.
“Still eating sad burgers?” names a frustration every fast-food customer knows — over the best-looking burger in the feed. Curiosity does the rest.
Problem first, then the hero item, the loaded side, the shake. Each photo makes the next swipe feel necessary — nobody bails mid-meal.
The happy-hour combo puts a price and a deadline on the craving: everything together for $16.99, weekdays 4–7 PM. Simple beats clever.
No menu maze, no “link in bio.” Just Send Message, order ahead, ready in 15 minutes — the shortest possible path from hungry to sold.
Swap the burgers for your menu, your services, your prices — the structure stays the same.
Get a Campaign Like ThisBefore building websites for clients, I built an audience of 267K+ people with AI-generated deep-sea videos — tens of millions of views, earned one short video at a time. These are frames from that series. That same eye for what makes people stop, watch, and follow is what goes into your website and your ads.
The videos millions stopped to watch — real view counts, straight from the channel. Tap any video to watch it on Instagram.
22M+ views
No. 1 · Most-watched
A giant whale drifts silently along the sub's hull, high above the rippled sand.
22,304,234 views on Instagram Watch on Instagram
15M+ views
A pale shark cruises over the sand carrying its catch at the gills.
15,547,202 views on Instagram Watch on Instagram
9.9M+ views
A silver jack with a tiny cookiecutter shark riding underneath it.
9,995,616 views on Instagram Watch on Instagram
9.3M+ views
A brown cookiecutter shark latches onto the tuna's side — and holds on.
9,391,740 views on Instagram Watch on Instagram
5.5M+ views
A huge blue shark turns to meet the camera in the green-lit dark.
5,572,930 views on Instagram Watch on Instagram
A giant shark inspects the submarine up close — no cage, just glass and steel.
Watch on Instagram
A curious giant drifts in for a closer look, thousands of feet below the surface.
Watch on Instagram
A mouth bigger than its body, opening in the dark — built to swallow prey whole.
Watch on Instagram
Anglerfish drift past in the black, each one carrying its own glowing lure.
Watch on Instagram
One of the ocean's smallest sharks, taking a bite out of a giant.
Watch on Instagram
When a giant sinks, the whole deep sea comes to feed — sharks included.
Watch on InstagramI'm building my portfolio here in Williamsburg, so my first clients get founder pricing: the same work, for a lot less. When these launch spots are gone, the regular prices below take over.
Founder pricing — limited launch spotsA complete one-page website with everything a small business needs — most local shops never need more than this.
For businesses with more to show: separate pages for each part of the business, plus the extras that build trust.
Everything in Bigger — and the site itself takes the orders, so customers can buy from you any time of day.
I keep your site online, updated, and backed up — and make small text and photo changes for you whenever you need them. You just run your business.
One campaign that puts your business in front of people in your city, on Facebook and Instagram.
More campaigns, more testing, and ads that follow up with people who already showed interest.
Your ad budget is separate: it goes straight to Meta — I never touch it. Campaigns start paused and only run with your approval.
I live in Williamsburg, Virginia, and I create AI videos about the deep ocean — the ones you've just seen on this page. They've earned 223K+ followers on Facebook, 44K on Instagram, and more than 38 million views in a single quarter at their peak.
Now I put that same skill to work for local businesses: a website that turns visitors into customers, ads that find the exact people most likely to buy from you, and video content people actually stop to watch.
When you hire me, you work directly with me — no agency layers, no account managers, no handoffs.
Message me on Instagram or Facebook and tell me about your business. We'll talk through your goals, your budget, and your timeline — free, and with zero pressure.
You get a fast, mobile-first website with your services, your photos, maps and directions, and tap-to-call buttons — built from the first pixel to turn visitors into customers.
I launch and manage your ads on Facebook, Instagram, and Google, target your ideal customers, keep optimizing, and send you clear reports so you always know what's working.
Send me a message and tell me what you do and where you are. I reply personally — and your first conversation is free.
Based in Williamsburg, Virginia — serving local businesses across the United States